
Project
Marketing website
Industry
CPG
Agency
Sapient Razorfish
Services
Creative Direction UI
CPG brand Vaseline wanted a website redesign to reflect new brand identity and to highlight their aid initiative, The Vaseline Healing Project, which provides care and medical supplies to people in need around the world.
Leading a team of two visual designers, a UX designer, and a copywriter, we created a website aligned with the new branding and product packaging.
They needed a cohesive website that truly reflected their brand and would be easy to manage and update.















